Designing with Type PDF
By:James Craig,Irene Korol Scala,William Bevington
Published on 2006 by Watson-Guptill
|Part textbook and part reference work, the fifth edition of a typographic classic begins with a thumbnail history of the development of written language and ends with a glossary; in between are in-depth looks at five classic typefaces, lessons on designing with text type, display type and color, and plenty of project assignments. Though Craig, the former design director for Watson-Guptill, touches on the way that type design can be akin to fine art, most of his focus is on the subtle ways in which typeface affects |mood,| and letter shape and spacing influences readability, emphasis and even meaning. Even though technological advances have made innovative text design ever simpler, readers—of books, brochures, cereal boxes and subway advertisements—still tend to prefer their type to be |invisible|—in other words, |to serve as a quiet vehicle for enhancing the meaning of a text.| While best suited for a beginning graphic design student, this clear, readable book should also intrigue those interested in how the look of a sentence has an impact on the way we read it.| - Reed Business Information.
This Book was ranked at 30 by Google Books for keyword Desktop Publishing.
Book ID of Designing with Type's Books is wp7PHCpHegAC, Book which was written byJames Craig,Irene Korol Scala,William Bevingtonhave ETAG "15RhK5Vw1tc"
Book which was published by Watson-Guptill since 2006 have ISBNs, ISBN 13 Code is 9780823014132 and ISBN 10 Code is 0823014134
Reading Mode in Text Status is false and Reading Mode in Image Status is false
Book which have "175 Pages" is Printed at BOOK under CategoryDesign
Book was written in en
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